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Sales Funnel Simplified: How Do I Build a Sales Funnel?
We’re probably all guilty of a little impulse buying. Maybe it was a new pair of shoes, a scarf, or something as simple as a candy bar in the checkout...
How Do I Target the Optimal Digital Audience?
No one wants to waste money. Marketers really don’t want to waste money on ad spend for the wrong audience, people who just aren’t going to convert. That’s...
What is Marketing Automation?
With a combination of software and strategy, marketing automation allows businesses to efficiently target customers with personalized, automated messages...
What Do I Do If I Don’t Have a Marketing Budget for a Digital Advertising Agency?
Marketing and advertising are about connecting with your audience in the right place and at the right time, and a digital advertising agency can help you...
Find Your Next Customer With a Facebook Lookalike Audience
Are you ready to find the audience of your dreams? Most business owners know that in order to scale up their business, it's essential to bring new people...
5 Tips For B2B Video Marketing
It’s easy to see why video is one of the easiest types of content to consume. With 500 million people daily viewing videos on Facebook and 10 billion on...
What is Google BERT, and How Will Google BERT Affect My Website?
What will affect 1 in 10 search queries? The answer is Bidirectional Encoder Representations from Transformers, more commonly referred to as BERT....
It’s 2020. Are you prepared for ADA, GDPR, and CCPA compliance?
Compliance is complicated. Not being compliant can be expensive. ADA, CCPA, and GDPR, aren’t just random letters in some alphabet soup. The Americans with...
2021 Will Be The Year for B2B Video Marketing. Are You Ready?
Ready. Set. Action! The use of B2B video marketing is on the rise. It’s time to tell your story in front of a camera to reach more buyers in 2020. 2021...