New trends and hot buzz words reveal themselves every year in the digital marketing world, and this year is no different. Account-Based Marketing (ABM) is a hot topic in the B2B world.
So you have an awesome campaign and are sending tons of relevant traffic to a landing page, but how do you get conversions? You need landing pages that convert.
Connection is one of the most important things for a marketer to establish with customers and potential customers. You want your audience to associate you with the solution of their specific need,...
Are you struggling to generate more leads for your business? If you are selling to buyers in the corporate world, you need to be leveraging LinkedIn for B2B lead generation. Why? Because, unlike...
People do business with PEOPLE, not BRANDS. To ride the next digital wave, your company will need to harness the power of personal branding, and this will involve just about everyone who interacts...
When the pandemic first started, we all had to adapt to e-Learning, remote working, and eCommerce. Some brands were armed and ready, but others struggled. As marketers, we were forced to think...
Remember when Brad Pitt and Angelina Jolie were married, everyone called them as “Brangelina” to signify their power couple status? That’s what it’s like when sales and marketing are working in sync....
