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Action & Desire Simplified: How to Create Action From Your Leads?
The bottom of the funnel is where all your work pays off. The sales funnel creation and lead nurturing all leads here, to the bottom of the funnel, also...
Lead Nurturing Simplified: Nurture Leads with Mid-Funnel Marketing
If the sales funnel were a sandwich, the top of the funnel and the bottom of the funnel would just be bread. The middle funnel would be everything holding...
Awareness Simplified: Three Steps to Build Brand Awareness
Brand awareness is admittedly one of the more difficult marketing aspects to measure, but that doesn’t diminish its importance. Brand awareness is critical...
Sales Funnel Simplified: How Do I Build a Sales Funnel?
We’re probably all guilty of a little impulse buying. Maybe it was a new pair of shoes, a scarf, or something as simple as a candy bar in the checkout...
How Do I Target the Optimal Digital Audience?
No one wants to waste money. Marketers really don’t want to waste money on ad spend for the wrong audience, people who just aren’t going to convert. That’s...
What is Marketing Automation?
With a combination of software and strategy, marketing automation allows businesses to efficiently target customers with personalized, automated messages...
What Do I Do If I Don’t Have a Marketing Budget for a Digital Advertising Agency?
Marketing and advertising are about connecting with your audience in the right place and at the right time, and a digital advertising agency can help you...
Find Your Next Customer With a Facebook Lookalike Audience
Are you ready to find the audience of your dreams? Most business owners know that in order to scale up their business, it's essential to bring new people...
5 Tips For B2B Video Marketing
It’s easy to see why video is one of the easiest types of content to consume. With 500 million people daily viewing videos on Facebook and 10 billion on...