The age of the internet has transformed the way B2B Companies interact with their customers, and now social media platforms are teeming with potential leads ready to be engaged. In this new digital landscape, two strategies have emerged as vital tools for businesses —...
“How do I make my [marketing campaigns, social posts, blogs, etc.] stand out?” This is by far the most common question I get from talking with hundreds of B2B marketers each year. The reality is that most B2B marketers don’t understand their target audience well...
No one likes cold calling. Your sales team doesn’t like it. Prospects don’t like it. Lucky for you, you don’t need it. What you do need is social selling. While it sounds similar, or at least has social in the name, social selling is not the same as social media...
In 2020, Vende Digital will be celebrating 20 years in the digital marketing space. Our history dates back to the mid-90s when the Internet had just started to be used by businesses (known then as the World Wide Web). We started with SEO–which was about all you could...
You know that social media is an essential component for connecting with buyers, but are you really leveraging your social network to its full potential? It’s time for you to embrace social selling. Social selling is leveraging social media to cultivate new...
