Why would people pay hundreds of dollars to see a live show based on an iconic film? A show where they could easily just stream the original movie or buy the original soundtrack. Because people enjoy live, authentic experiences. Going to see a live theater...
Are you interacting with your super-fans on Facebook? Facebook has evolved to focus much more on building communities, and Facebook Groups are the natural tool for forging those kinds of connections. One billion people already belong to Facebook groups. People who...
Facebook users are used to communicating through status updates and Messenger, but what about video chat? It looks like Facebook is set to launch its own smart home device. The social network is looking to launch a new voice-activated, video calling device which you...
What’s faster than a keyboard, easier than a swipe, and doesn’t require any touch interface? Your voice. Alexa, play some music. Google, turn on the lights. Amazon has already sold over 20 million Alexa’s, and Google’s Home assistant has sold over 7 million...
Getting help with lead generation, segmentation, lead nurturing, lead scoring, customer lifecycle marketing, cross/up-selling, customer retention and marketing ROI measurement. That all sounds great, right? If it’s done right, it might be. Marketing automation can...