by Paul Slack | Jan 7, 2025 | Email Marketing
Email marketing isn’t going anywhere—but it’s not staying the same, either. We’ve had countless conversations with B2B marketers about their challenges, and one thing is clear: what worked even a few years ago simply doesn’t cut it anymore. With tighter privacy...
by Ray Larson | Apr 1, 2020 | Marketing Automation
With a combination of software and strategy, marketing automation allows businesses to efficiently target customers with personalized, automated messages across platforms. What is Marketing Automation? Marketing automation helps you send the right message to the right...
