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The Importance of Video For Business

The Importance of Video For Business

Be kind, please rewind might be a phrase of the past, but online video content is fast becoming the most important medium for companies to master. The importance of video for business doesn’t lie just with the marketing department either, you can use video content...
Words Matter: A Guide to the Sentiment Lexicon

Words Matter: A Guide to the Sentiment Lexicon

A picture might be worth a thousand words, but as German poet, novelist, and playwright Johann Wolfgang von Goethe said, “the written word has this advantage, that it lasts and can await the time when it is allowed to take effect.” How can you make your words not just...