Why would people pay hundreds of dollars to see a live show based on an iconic film? A show where they could easily just stream the original movie or buy the original soundtrack. Because people enjoy live, authentic experiences. Going to see a live theater...
Are you interacting with your super-fans on Facebook? Facebook has evolved to focus much more on building communities, and Facebook Groups are the natural tool for forging those kinds of connections. One billion people already belong to Facebook groups. People who...
Sharing content on social media is a key ingredient for social selling success. This is your best opportunity to educate, inform, entertain, and share your flair. However, it takes a little time to do it right, so follow these 8 steps to maximize your efforts: 1....
In a contest between Fido and Facebook there is a clear winner, and it isn’t the family pet. Americans are now spending more time on Facebook than they do with their own pets. With all of this time being spent on social media, companies need to develop a strategy for...
Facebook has been at the forefront of leveraging its vast user base for profit across its various platforms. Which leaves many wondering what’s up with Facebook’s WhatsApp? After acquiring WhatsApp for $19 billion in 2014, Facebook has yet to focus on...
