How often should you post on Facebook? The answer has usually been “It depends.” That might be changing this year. Facebook has started sharing how many posts a day each page publishes. The information can now be found within their on-platform search results. So now...
In a contest between Fido and Facebook there is a clear winner, and it isn’t the family pet. Americans are now spending more time on Facebook than they do with their own pets. With all of this time being spent on social media, companies need to develop a strategy for...
The amount of time people spend on Facebook is about to change. At least that is the expectation after an announcement from Mark Zuckerberg that Facebook is set to change how it presents news in the feed. Facebook has responded to growing criticism by announcing that...
If you have found Snapchat hard to use you’re not alone. In fact, difficulty of use has been a leading complaint from Snapchat users. And the complaint isn’t unfounded. Snap had to include a manual for using Snapchat in its IPO filing, a strong indicator that it’s not...
It can be disappointing when you’ve set up your social media profiles, and posted consistently, and still aren’t seeing your following growing. Did you know that social posts need to be optimized for you to both reach new audiences and engage existing followers? Each...
