Combining Account-Based Marketing (ABM) with demand generation works great for targeting high-value key accounts and growing pipelines. We’ve covered the strategies and tactics quite a bit in other articles. This one will focus on the best Martech tools to effectively...
Listen to this blog: https://vendedigital.com/wp-content/uploads/2024/03/Making-the-Shift-How-to-Transition-from-a-Lead-Generation-Focus-to-an-Integrated-Demand-Generation.mp3 As a B2B marketing leader, generating leads is crucial for driving sales and revenue....
Listen to this blog: https://vendedigital.com/wp-content/uploads/2024/03/Are-You-Ready-to-Transition-to-Google-Analytics-4.mp3 Get ready for big changes coming with Google Analytics in 2023. As a B2B marketer, staying up-to-date with the latest tools and technologies...
Listen to this blog: https://vendedigital.com/wp-content/uploads/2024/03/23-B2B-Digital-Marketing-Trends-for-2023-Part-1.mp3 The world of B2B digital marketing is evolving rapidly. New technologies and platforms are shifting buyer behavior and expectations and...
Prospective buyers visit your website to find crucial information that can help them determine whether your solution is what they need. This is why your website needs a finely tuned user experience (UX) – something which many B2B companies completely disregard or let...
