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The Purpose of Facebook Marketing for Small Business
by Paul Slack In this multi-part series on Facebook marketing for small businesses, we will be walking you through tips, advice, and best practices for...
Facebook 101 for Small Businesses
by Paul Slack In this multi-part series on Facebook marketing for small businesses, we will be walking you through tips, advice, and best practices for...
Strategic Content Marketing – Part 1
It seems like “content marketing” is the online marketing theme for 2014. Content is indeed the fuel that makes online marketing work. However, content...
LinkedIn Company Pages: Big Changes Ahead
LinkedIn recently announced that they will Products and Services Pages will go away on April 14, 2014. This includes all of your content and all of the...
Strategic Content Marketing for Franchises
Many franchise brands struggle with developing an effective content marketing strategy that meets the needs of their customer. Consumers work through a...
Basic Strategy for Franchise Business Development
As we are conducting Social Media Analysis for franchise brands, we regularly get asked about using social media to find potential buyers. It seems that...
Reputation Management
What is Reputation Management? As you are managing your social media campaigns, don’t forget about reputation management. Reputation management is managing...