by Ray Larson | Jan 4, 2016 | Uncategorized
by Ray Larson What is SEO? What do you as a business owner really need to know in order to evaluate proposals for outsourcing or to manage internally? Here’s the first in a series of posts to teach you essential SEO. “SEO” stands for search engine optimization....
by Paul Slack | Oct 24, 2015 | Uncategorized
This week Quantcast came to our office and shared their insights on the future of online marketing and real time advertising. The following video breaks down programatic advertising in bite size chucks and makes is easy to understand. If you have 40 minutes be sure...
by Ray Larson | Sep 8, 2015 | Uncategorized
Surprise, surprise, surprise – more news about Google and Facebook! We also do have Hulu news, but in the end that is kind of about Facebook too…and Google “near me”, always! Facebook’s new AI – “M” SIRI is the subject of serious argument. On one hand, a...
by Paul Slack | Jun 5, 2015 | Uncategorized
by Paul Slack I get asked a lot why I left a big agency to start another boutique agency. The simple answer is that working with clients as a boutique is more fun and provides more flexibility to actually produce real results. This post is not an attempt to...
by Ray Larson | May 14, 2015 | Uncategorized
by Ray Larson 1. Is the Twitter Firehose Back? Twitter Working with Google to Re-Integrate Search of Tweets Twitter and Google had a deal known as the “firehose deal” which integrated tweets into google search. That deal started in 2009 but expired in 2011 and since...
by Ray Larson | Mar 31, 2015 | Uncategorized
by Ray Larson Remember the old sales adage that you sell yourself first, your company second, the product last? Why? We’ve traded/bartered/and bought from trusted sources for thousands of years. It’s most important to establish a relationship and build trust with your...
