by Paul Slack | Nov 30, 2016 | Uncategorized
Position: Account Manager Level: Mid-Level Salary: Based on Experience Experience: 3-6 years in Digital Marketing Campaign Management and/or Digital Marketing Account Management Role Bachelor’s Degree (or equivalent experience): Marketing, Communications,...
by Ray Larson | Jun 10, 2016 | Uncategorized
You have already heard “Mobile-Friendly” and “Mobile First” but it gets way better: welcome to AMP! “Way better” is sarcasm. Say it like this “waaaay better”. Last fall, Google announced a pending change – which is a bit of a surprise because Google doesn’t often let...
by Ray Larson | Jan 4, 2016 | Uncategorized
by Ray Larson What is SEO? What do you as a business owner really need to know in order to evaluate proposals for outsourcing or to manage internally? Here’s the first in a series of posts to teach you essential SEO. “SEO” stands for search engine optimization....
by Paul Slack | Oct 24, 2015 | Uncategorized
This week Quantcast came to our office and shared their insights on the future of online marketing and real time advertising. The following video breaks down programatic advertising in bite size chucks and makes is easy to understand. If you have 40 minutes be sure...
by Ray Larson | Sep 8, 2015 | Uncategorized
Surprise, surprise, surprise – more news about Google and Facebook! We also do have Hulu news, but in the end that is kind of about Facebook too…and Google “near me”, always! Facebook’s new AI – “M” SIRI is the subject of serious argument. On one hand, a...
by Paul Slack | Jun 5, 2015 | Uncategorized
by Paul Slack I get asked a lot why I left a big agency to start another boutique agency. The simple answer is that working with clients as a boutique is more fun and provides more flexibility to actually produce real results. This post is not an attempt to...