Lower ad revenue and a lack of direct publisher-reader interaction have caused Facebook’s Instant Articles publishing platform to lose steam – and publishers. They are hoping to get some of those publishing friends back by giving them more ad space and new tools like...
You use your website to market your business, so you need to rank high in Google search. But if businesses are thinking only about SEO – whether their site has been optimized for Google, they may be skipping over a big piece of the Google algorithm, content...
Have you done an audit of your website recently? If your answer isn’t “yes,” you need to get it done. Google has been busy over the last few months, moving their SEO algorithm at light-speed. What worked for search last year, may not be helping this year. Worse,...
Recently, all of the news about improving SEO and how your website is ranking on Google has pretty much focused on “going mobile” with faster speed and localization of your site. A lot of people have forgotten about “regular” SEO practices, but Google hasn’t. Want...
For years, small businesses have struggled with Google’s ever-changing algorithms. Google’s most recent push is reminiscent of a common business saying, “location, location, location.” If you are an online provider and don’t have an actual location, you may be...