People do business with PEOPLE, not BRANDS. To ride the next digital wave, your company will need to harness the power of personal branding, and this will involve just about everyone who interacts with customers and prospects. Use these 5 B2B Personal Branding Tips...
Why would you pay for something you can get for free? When it comes to online advertising you’re going to get what you pay for. Social media marketing used to be the place to be for brands to talk to their audience without having to pay for it. But social media...
Many companies today are considering using video as a way to engage with their customers. This makes a lot of sense for the following reasons. Tell your story in a growing platform. Neilson Ratings estimate that as of 2014, 90% of all of our web traffic will be...
We are often asked about a recipe for success when it comes to effective social media marketing. Since every franchise business is different, there is no obvious hard and fast rule. However, we have developed this Frequency of Service chart as a starting point. If...
