by Ray Larson | Jul 15, 2016 | B2B Social
Nearly three-quarters of American adults now use at least one social networking site and it is no longer enough for businesses to rely on Google search to be found. Depending on the target demographic, most businesses need to consider a social media marketing...
by Paul Slack | Feb 5, 2014 | Content Marketing
Many franchise brands struggle with developing an effective content marketing strategy that meets the needs of their customer. Consumers work through a buying process that starts with becoming aware of a need and ends with making a decision to purchase or not to...
