The age of the internet has transformed the way B2B Companies interact with their customers, and now social media platforms are teeming with potential leads ready to be engaged. In this new digital landscape, two strategies have emerged as vital tools for businesses —...
Social media has revolutionized the way B2B businesses connect with their buyers. But with everyone on social media these days, it has become harder to attract attention using your company’s social media accounts alone. This is where employee advocacy can be an...