Do you use influencer marketing as part of your marketing strategy? Thanks to a new patent granted to Google last month there could soon be new social media influencer scores based on topic and reach and comparing the reach to other influencers. Patent in the Making...
Marketing trends are just that, trends, and sometimes it can be difficult to know which ones are worth investing your time and energy into. From providing your customers with a better value, to social media, to automation here are the B2B marketing trends that...
Like a lot of things, advertising just isn’t the same as it used to be. Just being on the Internet, using social media or buying digital advertising may not be enough. Even if you aren’t competing with international giants, small businesses can get an edge over...
Social Media and the Internet have changed business marketing forever. Unfortunately, many companies have not figured out how to adapt to this change so that their business can continue to prosper. Learn how a strategic digital marketing plan can get you in front of...