Social media has revolutionized the way B2B businesses connect with their buyers. But with everyone on social media these days, it has become harder to attract attention using your company’s social media accounts alone. This is where employee advocacy can be an...
People do business with PEOPLE, not BRANDS. To ride the next digital wave, your company will need to harness the power of personal branding, and this will involve just about everyone who interacts with customers and prospects. Use these 5 B2B Personal Branding Tips...