Why would you pay for something you can get for free? When it comes to online advertising you’re going to get what you pay for. Social media marketing used to be the place to be for brands to talk to their audience without having to pay for it. But social media...
If you are still avoiding programmatic advertising, you need to take another look. Buying only on single sites might be limiting your reach and limiting your business. In the complicated landscape that is the Internet, programmatic ads can reach far beyond the limits...
Like a lot of things, advertising just isn’t the same as it used to be. Just being on the Internet, using social media or buying digital advertising may not be enough. Even if you aren’t competing with international giants, small businesses can get an edge over...
