Unlocking the Power of ABM and Demand Generation in B2B Marketing

The way B2B buyers learn about and purchase solutions has changed dramatically in the last few years. To effectively engage modern buyers, adapting to their evolving needs is no longer an...

Raising the Bar: How ABM and Demand Generation Can Improve Sales & Marketing Alignment and Boost ROI

Sales and Marketing alignment may be B2B marketers' biggest challenge in executing successful go-to-market strategies. Why? As B2B buyers evolve in their purchasing habits, it's become apparent...

The Future is Here: How B2B Marketers are Leveraging AI for a Competitive Advantage

Artificial Intelligence (AI) isn’t going away anytime soon. AI is reshaping B2B marketing and creating game-changing opportunities for businesses. In this Blog, we'll explore the rapid evolution...

How Can Employee Advocacy Boost Demand for B2B Businesses?

Social media has revolutionized the way B2B businesses connect with their buyers. But with everyone on social media these days, it has become harder to attract attention using your company's...

7 Tips for Leveraging Content Marketing to Make You the Go-To Resource for Your Audience

You know that content marketing is a vital part of your overall marketing strategy. However, creating content that resonates with your target audience can be challenging. In this article, we'll...

The Manifest Names Vende Digital as One of the Most-Reviewed PPC Agencies in Dallas

We are very delighted to announce that our Vende Digital team has been recognized as one of the most-reviewed PPC agencies in Dallas by The Manifest. We are proud to finally share this amazing...

Making the Shift: How to Transition from a Lead Generation Focus to an Integrated Demand Generation and Lead Generation Strategy

As a B2B marketing leader, generating leads is crucial for driving sales and revenue. However, running paid ads to generate MQLs and ebook downloads isn’t enough to sustain long-term growth and...

Are You Ready to Transition to Google Analytics 4 (GA4)?

Get ready for big changes coming with Google Analytics in 2023. As a B2B marketer, staying up-to-date with the latest tools and technologies that can help you optimize your marketing campaigns is...

23 B2B Digital Marketing Trends for 2023 | Part 2

Our previous post discussed Digital Marketing Trends for 2023 1-9 and expected changes. As a B2B marketer, you want to maximize your B2B marketing investment while taking advantage of these...