You have already heard “Mobile-Friendly” and “Mobile First” but it gets way better: welcome to AMP! “Way better” is sarcasm. Say it like this “waaaay better”. Last fall, Google announced a pending change – which is a bit of a surprise because Google doesn’t often let...
Censorship? What censorship? It’s not just news about Facebook, it’s the news about Facebook’s newsfeed. You may have heard of the recent Facebook “scandal”. One or more anonymous and former Facebook employees recently told Gizmodo that the social media giant has been...
by Sandy Pedeflous According to a 2009 Forrester study, a website that includes video in its content is 53x more likely to rank on the first page of a Google Search Engine Results Page (SERP). Video marketing needs to be an essential part of your online digital...
Apple’s ongoing tussle with the FBI Who would have thought that a conflict with the U.S. Federal Bureau of Investigation would not automatically result in a win for the FBI. Maybe not when you are Apple, or Facebook, or Google… Advances in technology have apparently...
by Ray Larson As a business owner you need to possess an understanding of how your business is found on line. Knowing how search algorithms work is a core knowledge piece. Why? Whether you like it or not your online strategy is your business strategy. With consumers...
