Paul Slack is a serial entrepreneur with 20+ years of digital marketing experience. He is on a mission to help B2B Companies simplify digital marketing to grow pipeline and generate revenue. He is the CEO of Vende Digital and the author of two books. Paul is also a sought-after speaker in the digital marketing space. He has been featured in Success Magazine, Fox radio, and big stage events. He has trained thousands of business leaders on leveraging digital marketing for their businesses. Today he leads a team of digital marketing pros who love to work with busy executives who understand digital marketing is critical but just don’t have time or expertise to build & execute in a way that delivers actual results.
Is Google dead because of AI? AI changed how people begin research, not whether they search. The real AI impact on search behavior is a shift toward fewer generic clicks and more branded,...
If you’ve ever peeked behind the curtain of most partner programs, it’s like stepping into a chaotic wizard’s workshop—piles of unused assets everywhere, confusing vendor-focused portals, and...
Buyers are asking AI for shortlists, not just sifting through search engine links. If your brand isn’t cited in those AI-generated answers, you’re invisible where buying decisions now begin. Think...
If your B2B sales and marketing alignment efforts run in different directions, like squirrels chasing separate acorns, here’s the hard truth: you’re leaving money on the table. Buyers feel the...
Your buyers aren’t robots. They’re complex, emotion-driven humans who weigh risk and reward, like kids deciding which ride to try first on a playground. Neuroscience tells us that emotions steer...
You’ve seen the hype. AI is the golden retriever of the digital world right now—loyal, hardworking, and everyone wants one. But just like bringing home a puppy, not everyone knows how to handle it....
How to Grow Pipeline in a World Where No One Clicks Anymore The Future of Marketing: Back to the Basics In the golden age of advertising, before websites, search engines, or social media, great...