PPC / Search Engine Marketing Hub
By June of 2020, over half of all searches conducted on Google resulted in a zero-click search. This means users are getting the information they need without clicking on a page. Your marketing plan must include search engine marketing and paid per click (PPC) advertising to improve your search results, and drive traffic to your website.
Looking for ways to increase leads from your website traffic? Make sure you incorporate featured snippets into your website page layout, and check out our other PPC and search engine marketing resources below for additional tips.