Heading into 2021, many businesses are still struggling, their priorities are shifting, and so are their pain-points. Many face unfamiliar challenges, with face-to-face meetings still not happening, events and trade-shows still a long way from rebooting, and decision...
Discover the top B2B digital marketing trends for 2021 and how to pick the best ones for your business in this helpful guide. 21 B2B Digital Marketing Trends in 2021 Forget 2020. CMOs are optimistic about a recovery in 2021; however, budgets will be tight. In 2021,...
As a small business, Vende Digital knows how important the role small businesses like ours play around the world. In fact, 99.9 percent of all businesses in the United States are small businesses, and we help fuel the international economy. When we’re faced with harsh...
Birthdays have been canceled, vacations have been moved, and your business had to throw out the marketing playbook in 2020. From Business to business, we’re all in the same boat, and we’re all struggling to find the next “big idea” that will help us achieve our...
Brand awareness is admittedly one of the more difficult marketing aspects to measure, but that doesn’t diminish its importance. Brand awareness is critical to the success of your B2B company, but it is more than just brand recognition. It’s about building a...
No one wants to waste money. Marketers really don’t want to waste money on ad spend for the wrong audience, people who just aren’t going to convert. That’s why targeting the optimal digital audience is essential. How Do I Target the Optimal Digital Audience?...